23: The Great Debate
Lebron James and Michael Jordan are the best NBA players of their time and both are number 23. The Great Debate book highlights all the differences between the two players so that readers can decide for themselves who they consider the greatest player of all time.
This book is executed in a way that breaks away from your typical sports branding with big clouds of smoke and bright flashy colors. By creating a simple modern design, readers are able to focus more on the information about the players.
Art Direction by Soonduk Krebs